Posts Tagged ‘wieden and kennedy’

Fate

17Oct08

Here’s a nice ad from called Fate. I’m absolutely not into American Football / NFL, but I like the concept of this ad. You see two players from birth until the moment their paths cross on the pitch. Well shot add, with some great music. What also makes it great is that it always is [...]


Lance

20Sep08

I wonder how Nike is going to support his comeback this year… Here is one of the older ones, made by W+K (offcourse). I think it is from 2004 (but please correct me if I’m wrong!). Somehow it catches me, and makes me want to jump on my bike and just ride!
Enjoy! [...]


And here is the second commercial, that followed after the first one in 1990 on the first “Bo Knows…” ad.


Bo Knows

16Sep08

Time for a classic! Who doesnt know Bo? In 1989 and 1990 Nike ran a series of commercials featuring Bo Jackson. Jackson was the first, and as far as I know only, athlete to be a professional Baseball player and a professional (American) Football player in one year.
Perfect material for Nike to use him as the [...]


Here I Am

13Sep08

As part of the “Here I Am” campaign for Nike Women, one of Nike’s advertising agencies, Wieden & Kennedy Amsterdam, has asked 5 directors to create a movie focused on an Nike athlete. I must say, these movies are great to see! I especially like the Nicola Sanders one, but check them all below by [...]