Posts Tagged ‘marketing’
RiP: A remix Manifesto
I posted about this great documentary back in may. For those of you who have missed this post, RiP: A Remix Manifesto is a documentary film about what our current culture of filesharing etc. is doing to copyright etc. Very interesting stuff. But what I wanted to let you guys know, is that it will [...]
Filed under: documentary, marketing | Leave a Comment
Tags: A Remix Manifesto, documentary, marketing, movie, nederland 3, RiP, social media, tv, uur van de wolf, web 2.0
Forever Beta
In the ‘Foreverism’ trend report by Trendwatching.com there is a piece about ‘Forever-Beta’. Having graduated on this topic, I was immediately drawn into the subject again, and just had to share it’s simple brilliance with you.
Everybody knows that before a product gets launched, there is always a period of testing it in ‘beta’. After the [...]
Filed under: marketing, web 2.0 | Leave a Comment
Tags: anderson, beta, business model, chris, forever, foreverism, long, long tail, marketing, open source, tail, trendwatching, trendwatching.com, web 2.0
Restroom business in Germany
OK guys, here’s one that is about toilets. Yep, toilets. While traveling through Germany on my way to Florence a couple of weeks ago I was amazed by the German Sanifair system at all the autobahn service areas.
Usually you have to pay 50 cents for some dodgy, smelly toilet where you feel everything you touch [...]
Filed under: marketing | 1 Comment
Tags: 50 cent, 50 cents, autobahn, business model, clean, germany, marketing, purchases, sanifair, service areas, ticket, toilet, win/win
Nike+
I found this article about Nike+ on Wired. A must-read for everyone interested in Marketing. It’s quite a long one, but trust me: It’s worth it. Just do it.
Filed under: marketing | Leave a Comment
Tags: article, just do it, marketing, Nike, plus, wired
Great Viral from Philips
Check out this great viral by Philips:
Filed under: advertising | Leave a Comment
Tags: advertising, marketing, movie, philips, rooster, sunrise, viral, wake up light
Mos Def Music Tee
Finally people in the music industry are waking up and are starting to reinvent the business model! Instead of suing everybody for millions of dollars, some people are actually thinking about the future of the industrym and not fighting to preserve the past. Meet The Music Tee. Featuring the album artwork on the front, the [...]
Filed under: marketing, music | Leave a Comment
Tags: album, business model, def, downtown music, invisible dj, LnA, marketing, mos, mos def, music, music industry, music tee, the ecstatic
Foto Locchi Firenze
In Florence I bumped into Foto Locchi. Drawn in by the large (and cheap!!) vintage sunglasses collection I wandered into one of the coolest optic stores I’ve ever been. Founded in 1924 this store is must for every sunglasses lover out there. Not that the decoration was that great, but the sheer passion and expertise [...]
Filed under: fashion, marketing | Leave a Comment
Tags: firenze, florence, Foto Locchi, italy, marketing, optics, passion, store, sunglasses, vintage
Sherwin Williams Colorsnap app
Another nice app for all you iPhone-owning decorators out there: Colorsnap. Paint producers Sherwin/ Williams have created this smart iphone app. Colorsnap allows you to take a picture of whatever it is the color you like off and telling you the exact buildup of these colors. The only thing you have to do is get [...]
Filed under: iphone, marketing | Leave a Comment
Tags: app, apple, application, color, colorsnap, iphone, marketing, paint, picture, sherwin, williams
Polaroid ressurection
I think it was over a year ago when Polaroid announced it would stop producing their instant development film. It immedatly popped into my mind that this was an opportunity to see Chris Andersons’ Long Tail in action.
Although the lion’s share of the market has been replaced by cheap digital camera’s, this is a classic [...]
Filed under: marketing, technology | 2 Comments
Tags: cameras, chris anderson, communities, digital, discontinued, enschede, florian kaps, instant film, long tail, marketing, niche product, polaroid
Pope 2.0
It has taken them a while, but the catholic church has finally joined us in the 21st century. After they discovered YouTube a while ago, they have now launched the website pope2you.net. This site includes facebook apps, a wiki, iPhone apps and links to the before mentioned YouTube channel. Welcome Catholic church! Respect for joining [...]
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Tags: catholic, church, facebook, iphone, marketing, pope, web 2.0
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