Posts Tagged ‘Jordan’
Meet Leroy Smith: The worlds most influential influencer of Michael Jordan. Leroy beat Michael Jordan in 10th grade for the varsity basketball team. By beating him, he has motivated Jordan to become the greatest basketball player ever. What a story! This totally modest and generous guy has now made his great lessons available for all [...]
Filed under: advertising, online, websites | 3 Comments
Tags: Nike, advertising, Jordan, basketball, leroy, smith, michael, shazam, viral
First Jordan
20Sep08
No no no. I didn’t forget about him! This is the first ever Jordan commercial by Nike. The story behind this is an example of Nike’s marketing brilliance. When Nike introduced the shoe in 1985, it was the first multi-coloured shoe on the court. The director of the NBA actually banned the shoe, because it [...]
Filed under: advertising, marketing | Leave a Comment
Tags: 1985, advertising, basketball, Jordan, jordan 1, jordan one, marketing, NBA, Nike, Nike Basketball, video
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