Archive for the 'web 2.0' Category
Ikea (Ab)uses Facebook
Here a very interesting piece of advertising through social networks for Ikea, created by Forsman & Bodenfors from Sweden. The movie below explains it all:
Brilliant work.
Filed under: web 2.0 | Leave a Comment
Tags: advertising, Bodenfors, facebook, Forsman, ikea, social media, sweden, web 2.0
Svpply
Like the ffffound of e-commerce, SVPPLY is a retailing bookmarking site, allowing selected users to recommend a wide range of products, all presented in a clean, uncluttered space. The result is an amazing place to go for some inspiration. Stuff you’ll find there include Apparel, Accessories, Shoes, Technological stuff, Media and Home-decoration.
Mouse-over and you immediately [...]
Filed under: design, fashion, online, social media, web 2.0, websites | Leave a Comment
Tags: accessories, apparel, bookmarking, cloting, crowdsourcing, fashion, ffffound, Home, media, retail, shoes, svpply, Tech, web 2.0
2015 According To Nokia
Ever wanted to know what the future looks like? Then you’d better listen when a company like Nokia presents it’s vision of the future.
Pretty interesting stuff, although I must say that most technologies in the movie, like social networks, RSS, augmented reality and the likes already exist today and will just [...]
Filed under: social media, technology, web 2.0 | Leave a Comment
Tags: 2015, augmented reality, Concept, future, morph, nokia, RSS, social networks, Vision
Proximus Generation Case
This is a really nice case which proves crowdsourcing can be applied succesfully in any business. Even in advertising . Belgian telecom provider Proximus has used the crowds to create this commercial. Check out the movie below:
Very nice.
Filed under: advertising, social media, web 2.0 | Leave a Comment
Tags: advertising, case, crowdsourcing, generation, proximus, telecom, web 2.0
Vitaminwater Facebook
Vitaminwater is going 2.0! The brand is putting the people incharge of creating its next flavor through the launch of their Flavorcreator app on Facebook, marking the first time that fans of Vitaminwater can collaborate to create the next flavor.
Vitaminwater enthusiasts will have the opportunity to name the flavor, write the bottle copy and design [...]
Filed under: advertising, web 2.0 | Leave a Comment
Tags: 2.0, app, bottle, contest, creator, crowdsourcing, facebook, flavor, label, taste, vitaminwater
Did You Know 4.0
Because you are reading this blog post, you are probably riding the wave of change which is sweeping through the world of media currently. But have you ever realized how fast these things are happening around us, and more importantly how we are causing it? Check out this video in which the impact is summarized [...]
Filed under: technology, web 2.0 | 1 Comment
Tags: technology, xplane, did you know, the economist, media, convergence, media convergence, information design, information graphics, visual thinking, visual communication, internet, education, facts, trivia, global, rickroll, shift happens
Future of Books? Level 26
Anthony E. Zuiker, the creator of CSI, has created a new way of intergrating books, the web and movies into one. Meet Level 26. The website level26.com and the Level 26 books (3 titels currently) combine to form a “digi-novel,” a multi-platform experience that moves the reader from passages in the books to videos and [...]
Filed under: online, web 2.0, websites | Leave a Comment
Tags: Anthony E. Zuiker, books, interactive, level26, multi platform, video
Always wanted to be in a Star Wars movie? Here’s your chance! Casey Pugh’s project Starwars Uncut will use Vimeo as a medium to remake the the sci-fi classic “Star Wars: A New Hope” in a mass collaboration effort.
Pugh has cut op the movie into 473 15 second clips of which you can claim one, [...]
Filed under: movies, online, web 2.0 | Leave a Comment
Tags: a new hope, casey pugh, collaboration, movie, remake, Star Wars, sweded, Uncut, vimeo
Forever Beta
In the ‘Foreverism’ trend report by Trendwatching.com there is a piece about ‘Forever-Beta’. Having graduated on this topic, I was immediately drawn into the subject again, and just had to share it’s simple brilliance with you.
Everybody knows that before a product gets launched, there is always a period of testing it in ‘beta’. After the [...]
Filed under: marketing, web 2.0 | Leave a Comment
Tags: anderson, beta, business model, chris, forever, foreverism, long, long tail, marketing, open source, tail, trendwatching, trendwatching.com, web 2.0
Hermes 2.0
This is the sort of stuff I like to read about. Finally a ‘traditional’ fashion company is moving towards crowdsourcing. As far as I know this is a first for the stuck in the 20th century fashion behemoths.
In a collaboration with Designboom, Hermes is giving designers from around the world, no, even better, everybody able [...]
Filed under: fashion, marketing, web 2.0 | 2 Comments
Tags: contest, crowdsourcing, designboom, hermes, template, tie, tie design contest, web 2.0
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