First of all, thanks for your interest in my blog. Initially I started this blog to gather and share  Nike advertising. I developed a special interest for Nike’s ads while working there. Over the course of time I sort of lost my interest in Nike, mostly due to the fact that I left Nike for advertising agency THEY in Amsterdam. Now I have decided to turn the blog around, and use it to talk about the stuff that attract my attention.

Currently I am 27 years of age, living in Amsterdam. I hold a degree in International Marketing. I have graduated by researching the influence Communities on Brands. I have decided to dedicate my professional career to Social Media Marketing and Web2.0 solutions. Therefore, expect to see some posts on this topic!

Other mayor topics you will find here will include fashion/ design, movies and technology.

Summarized, you will see stuff that interests me, and hopefully you. Stuff we can talk about.

Enjoy!!